About CORA

Built by club operators, for club operators

While operating and growing our own network of clubs, we saw daily opportunities to improve the way it's done. So we built the operating system we wished existed.

How it started

CORA started as an internal tool for APOLLO NEXT — a network of 20+ fitness clubs operating across multiple European countries. Managing subscriptions, payments, schedules, and member experiences across different locations, currencies, and regulations pushed us to build something that didn't exist on the market.

We analyzed the weak points of every tool we used. We highlighted the best features and cross-referenced them against real guest feedback. Then we added our own operational experience to create a smarter, more connected solution designed around the true needs of modern fitness facilities.

What started as an internal operating system evolved into a platform that now powers clubs beyond our own network. Every feature in CORA has been battle-tested with real members, real revenue, and real operational challenges.

Identified the gap

Analyzed weak points of existing tools across 20+ clubs. No single platform covered operations, payments, scheduling, and member experience together.

Validated with real users

Cross-referenced best features from existing solutions against actual guest feedback and operator workflows.

Built the ecosystem

Combined software, hardware, and expertise into a single platform — event-sourced architecture, branded apps, self-service kiosks.

Battle-tested in production

Every feature proven on real clubs with real revenue. 40% margins, multi-country operations, thousands of daily transactions.

A complete ecosystem for everyone involved

From the beginning, the goal was to create a comfortable ecosystem for everyone in the fitness business — not just management. Every CORA feature is built to save time, reduce routine work, and help clubs focus on what matters most: people, progress, and community.

Administrators

Clear control and efficient workflows. Real-time analytics, multi-location management, automated billing — all in one dashboard.

Coaches

Practical tools for communication, scheduling, and client management. A dedicated Trainer App built for how coaches actually work.

Members

A simple, intuitive experience through a branded Guest App. Book classes, manage subscriptions, track progress — frictionless.

How we operate

Three principles that shape every decision we make.

Honesty

Transparent pricing, no hidden fees, no lock-in contracts. We believe transparency builds lasting partnerships. What you see is what you get.

Approachability

CORA is open and ready to support at every step. From migration to daily operations, our team is always one message away. No ticket queues.

Inclusivity

Whether you manage a large network of gyms, a boutique studio, or work as a personal coach in a rented space — CORA is designed to support your needs.

CORA in numbers

20+ Clubs powered
40% Average margins
800+ Screens designed
3 Countries

One ecosystem. Three pillars.

Everything your club needs to operate, engage members, and grow — in a single platform.

Software

Club management, scheduling, branded mobile apps for members and coaches. Event-sourced architecture with real-time analytics.

Hardware

Self-service kiosks, automated checkout, and access control. Replace your front desk with smart infrastructure.

Expertise

Seamless migration, deployment, and ongoing support. We don't disappear after the sale — your success is our success.

Ready to modernize your club?

Book a personalized demo and see how CORA fits your operation.

Book a Demo